Over the years I’ve shot many, many cars.
Usually, my clients are eager to show the entire product in the shoot. Sure, a car is a sum of its parts. Why not give the customer the entire picture?
However, in this personal study of a Jaguar XK, I wanted to shoot from a different angle. Instead of photographing the car as a whole, I wanted to reveal its beautiful lines and create a more graphical approach towards my car photography. Like my Office series, I wanted to make an engaging image without showing the entire subject.
For this shoot I focused on a specific section of the car to highlight its beautiful design. I used a background with subtle roughness to emphasize the smoothness of the car and its shiny metal surfaces. The lighting is also tweaked, making the colors really pop, and to create something quite different from the typical studio approach to car photography.